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Sunday, 19 June 2011

SEO Rules and implementation on search engines

After defining the basics of seo, there is a basic question occurs that how these rules can be implemented on a site for better ranking on big search engines like google, yahoo, bing etc?? So the answer is simple that each search engine has defined its own complex algorithm to rank pages accordingly. But here there is another question arises that if this algorithm follows any of the rules defined by the SEO specialists? Here you can find many different opinion from the specialists. Some of the lobby believes they follow SEO rules in their algorithm. But most of the experts believes they have defined their own rules and algorithm is very much dependent on them.
So the difference of opinion bring a speculation in the minds of the people that what exactly seo is all about and how the search engine works.

Wednesday, 15 June 2011

About SEO

It is a common speculation that most of the people think SEO is a myth. But some experts have diverse views believing as SEO an important field benefiting business. SEO is the major prospect for any website to attain numerous number of traffic. The purpose of SEO is very understandable but there is a doubt on implementation of SEO rules. Experts have defined hundreds of rules resulting in Search Engine Optimization but they can be challenged by other critics. 

You would be guessing why I started to think about SEO and its rules and functionality. The answer is simple that at first, as software Engineer my scope was just about to develop web crawlers of different websites as instructed to me. I worked on many sites and extracted information from those websites. Then I heard that this information is helpful for SEO purpose. Then it forced me to think more deeply about SEO. Then I started to begin research on SEO and its practical usage. But I didn’t find as much impressive information about SEO. By checking my interest in SEO, I was instructed to work on different SEO tools. As I start my research about the purpose of these tools. I find them very interesting in a way that it describes lot's of useful information about your website. This information includes keyword density tool useful to suggest words occurrence on the web page. This is useful in measuring the competitiveness of the keywords present in the page.  There are other tools which suggest the quality of meta tags present in your site. There are many other tools used to find page load time, page size and page containing amount of external internal links from the given site.
To be continued ...
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